r/apple • u/Century24 • Jan 18 '24

YouTube and Spotify Won’t Launch Apple Vision Pro Apps, Joining Netflix Apple Vision

https://www.bloomberg.com/news/articles/2024-01-18/youtube-and-spotify-join-netflix-in-not-launching-apple-vision-pro-apps?utm_source=website&utm_medium=share&utm_campaign=copy
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13

u/Lasershot-117 Jan 19 '24

It’s very simple:

  • Will developing a native app for the Vision Pro lead to increased subscription revenue or app purchases?

No.

Business case closed.

Smaller developers that make amazing specialized apps specifically for that platform (ex: ProCreate or GoodNotes on iPad) are the ones that will have the better business case, but these developers being small, the cost of capital and risk is also much higher for them.

Making an app for such an expensive, niche and small usership product is a tricky decision.

2

u/freekayZekey Jan 19 '24

yeah, not sure why people are adding so much to it. why would a significant part of spotify users put on goggles for a primarily music app? i’ll just use my airpods

4

u/y-c-c Jan 19 '24

Per the article, they could have just let people use the iPad version on the Vision Pro. It's a conscious business decision to explicitly opt out and disallow the iPad version to be run on the Vision Pro. No one is asking them to make a Vision-native app.

14

u/genuinefaker Jan 19 '24

But then these apps will get poor reviews because they are not designed for the Vision Pro.

5

u/Furqan23 Jan 19 '24

I agree with you and think this point is being missed. Just because something “can” work doesn’t mean it’s the experience the company wants to be delivered. And if something doesn’t work as intended they don’t want to dedicate resources towards it right now

If the device is successful then apps and/or compatibility will come. But i understand why companies would opt out for now if they can’t guarantee full compatibility and experience

6

u/wally-sage Jan 19 '24

The article says "theoretically". That word is doing a lot of the work. Apple's own developer site mentions some of the work involved in porting the app over, including multiple frameworks that don't work with Vision Pro. Not to mention the fact that the user experience would be exponentially different, which isn't a situation most devs want. It seriously is NOT just a simple opt-in/opt-out, it's actual work.

1

u/foxhatleo Jan 23 '24

Some of them are hard to replace like YouTube. Sure that point stands.

But for Spotify, this could push users towards Apple Music, especially if they’re willing to drop this kind of cash for Vision Pro they probably like Apple enough already