r/apple • u/digidude23 • Dec 19 '23

Apple Plans Rescue for $17 Billion Watch Business in Face of Ban Apple Watch

https://www.bloomberg.com/news/articles/2023-12-18/apple-plans-rescue-for-17-billion-watch-business-in-face-of-ban
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u/rudolph813 Dec 19 '23

Why wouldn’t the ultra get a redesign, their have already been rumors that current watch bands wouldn’t work on future iterations of Apple Watch. The chip and most of the internal components will basically be the same even if they change the form factor and introduce a new way to measure heart rate.

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u/thethurstonhowell Dec 19 '23

The standard Apple Watch has basically never been redesigned.

Call it a hunch that they won’t redesign a product that came out 2 years prior and had the benefit of reflecting the lessons learned from building 8 prior watch generations.

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u/rudolph813 Dec 19 '23

The iPhone X completely changed everything about the iPhone but by the time the 12 and 12 Pro released it looked completely different but kept the same internals. Much the same way they designed and discontinued the mini. I can’t see them redesigning both the SE and regular Apple Watch and then being like ok we just want the Ultra our most expensive and top of the line to just be stagnant and remain the exact same.

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u/thethurstonhowell Dec 19 '23

The watch and phone product lines have completely different hardware redesign approaches and schedules though.