r/AlanWake 1d ago

Thinking about Alan's in-universe fandom makes me go insane Discussion

This man was a crime thriller writer.

Putting the Casey/Payne thing aside for now, the real world equivalent to Casey would probably be the likes of Jo Nesbo's Harry Hole. Gritty, depressed cops trying to make sense of complex narratives. Arguably the biggest difference between the Casey books and actual modern Scandinavian crime literature is the fan response to them. Both of them gather high praise from critics, but Stieg Larsson sure as shit didn't get interviewed for magazines aimed at teenage girls. Alan did.

And it's just so wild to me because he does not fit the image of someone who irl would be beloved on tumblr at all. While the "complicated bad boy" act was something that celebrities utilized as part of their public persona, the success of it was kinda exclusive to like boys band musicians, or actors. Not writers of hardboiled detective stories 😭😭 Rose's fansite might not actually have won awards for "best fansite ever", but with the way the reception around him is framed, Im certain that micro communities around Wake and Casey formed.

Which makes the lack of a riot over Sudden Stop so weird?? Like if you know anything about fandom history, you probably know that the first instance of modern fandom having an unhinged moment is usually credited to sherlockians harassing and sending death threats to ACD for killing Holmes. And yet everyone is mostly fine with Casey dying in Alan's last regular novel? In a fandom that apparently skews towards parasocial behaviors??

All that to ask, how in the world did we even arrive at officially licensed Alex Casey lunchboxes????

disclaimer: I know this mainly done in order to have Rose be an actual character with contributions. But let me gnaw at the implications of it lol.

40 Upvotes

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u/Puzzleheaded_Nerve83 In Between 1d ago

Didn’t the lunch boxes come out after the movie adaptations? Would make it more credible rather than it just being from books. And I would relate the popularity of Alan Wake novels in their world to our worlds’ Witcher or Game of Thrones level of popularity based on the response. Those got TV show and game adaptations. It’s more believable for those for us because they are complex fantasy worlds. It just so happens that in Alan’s world, his crime thrillers have a similar popularity. Barry is constantly talking about being hounded by producers wanting video game and movie adaptations too. Movie already happened, games were being discussed.

Now imagine that if their authors were way younger and handsome, I think you can easily accept that Alan had the level of fan response he does in his world. Tumblr fans would absolutely go crazy. Rose would be either running a popular (within fan circles) blog or be an active moderator of fan communities.

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u/Puzzleheaded_Nerve83 In Between 1d ago

Actually on second thought, maybe it’s more niche than that and that gives Rose the chance to be more known in the fan circles.

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u/zoey1bm 1d ago

Super important observations! I admit I glossed over how the Casey movies contribute to Alan's popularity, even if he does not appreciate them :p

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u/Puzzleheaded_Nerve83 In Between 23h ago

Yeah, it’s the reaction you’d expect from the creator seeing his work go into directions he does not approve. Also, I’d wager the popularity spike apart from all that I mentioned when he suddenly went missing or presumably drowned, including Mr Scratch being spotted here and there, that needs to be taken into account. Controversy and rumours were also a part of his fame.

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u/LewdSkeletor1313 1d ago

It doesn’t seem like most people were fine with it, the host of the Garretty show gives him shit for it. The lunchboxes only exist because Casey got turned into a movie franchise after Alan’s “death”, managed by Barry

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u/zoey1bm 1d ago

Yea, but I kept thinking if the host's response to Casey's death was just due to it being a definite end to a popular series, or was it actually mimicking fandom voices. And Rose's lack of acknowledgement of that plot development makes me think its the former?

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u/0sm1um 20h ago

I think Alan's celebrity status is more inspired by a guy like Steven King. A guy like King did/does TV interviews regularly, had/has his works adapted into TV shows and movies, and is certainly a guy who most people know by name.

I don't think it's super immersion breaking that Alan lives in a world where crime thrillers are more popular than they are in our world. Imagine if instead of Twilight we got Alex Casey.

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u/ValueProud 23h ago

Correct me if I’m wrong, but isn’t the “best fansite ever” thing from the Night Springs DLC? Which is intentionally over the top? So I don’t think she actually got that award irl, but I could be remembering wrong

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u/Puzzleheaded_Nerve83 In Between 22h ago

Yeah that’s true, you are remembering right. It was a Night Springs thing, Rose’s ideas of awards weren’t even real awards.

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u/Accomplished-Lack721 19h ago

More like Alan's ideas of what Rose's ideas of awards would be like.

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u/zoey1bm 19h ago

Yep yep, as I said, the renown of any fan community she might manage is very overplayed in #1 Fan, but there is no way she doesn't have a Wake centric tumblr blog :p

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u/ValueProud 18h ago

She says she does have a website in the main game, right towards the end when she’s talking to Alan. I remember her saying that she received messages from him on the forums of her fansite lol

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u/peonykat 20h ago

Everyone makes food points I didn’t think about, like the movie and the lunchboxes. I assumed it was also because most writers don’t party like Alan did, like a rock star, and he attracted the medias attention with his bad boy antics. So he was unusual and coupled with his age at the time and good looks, it was great fodder for paparazzi and the public’s interest.

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u/Accomplished-Lack721 19h ago

You're forgetting that we really don't have a sense of how much of "reality" Alan himself wrote, or Tom (whichever one) wrote into existence, or was retconned into existence after the fact to fit the narratives they later established. The game deliberately blurs the line between its in-game reality and its in-game fictions nonstop, and makes it unclear what's derivative of what.

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u/zoey1bm 19h ago

Fair point, I guess Alan writing within genre constraints and certain pre established cornerstone "plot points" blind sided me here

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u/Nowheresilent 3h ago

In the Remedy multiverse, some events can be seen as reflections of events happening in other universes. Reflections being cast onto the sea of night.

Max Payne was a huge success for Remedy, and got Sam Lake interviews with gamer press. The Casey books being a huge success and getting Alan Wake interviews with the mainstream press is a reflection of that.

The nature of the multiverse acts to incorporate the nature of storytelling into reality itself. Sam Lake was drawing upon his own experiences as a writer to create the story of Alan Wake (as well as being inspired by celebrity authors like Stephen King), but when we look at it through the lens of Remedy cosmology it’s one universe reflecting another.

As for Alan’s superstar status being realistic, we’ve seen this sort of thing in real world authors like Stephen King, J. K. Rowling, and George R. R. Martin.

In some cases it was the work of these celebrity authors that gave a boost in popularity to the genres they were writing in. So, sure, crime novels aren’t the biggest genre in our world, but Alan may have been a big enough hit to boost its popularity in his world.

In regards to Alan’s bad boy image, he has mental health and substance abuse problems, and when these issues are combined with financial success, celebrity status, and public scrutiny it can spiral out of control and give a public image that doesn’t match the reality. The public loves stories about celebrities being dangerous and destructive. And the media desperately wants to sell these stories, because their goal is to make money. So Alan’s troubles quickly got spun into an image the press thought would sell magazines. And the public eagerly devoured it.

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u/zoey1bm 3h ago

Thank you so much for the write up!! You are absolutely correct, I guess I focus too much on one detail at times and forget how connected in the RCU everything actually is. Appreciated <3

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u/TheSillyMan280 Time Breaker 23h ago

Then stop thinking about it